
Our approaches
Communities
Your human-centric operating system
Enable (real-time) collaboration with the right mix of people to fuel empathy, human intuition and grow holistic human understanding.

More than a platform.
Connect to the people that matter to your brand. As pioneers in insight communities, we have a track record in supporting brands in becoming more consumer-centric. We make this happen on our proprietary technology, but the real gamechanger is our focus on connection and collaboration. We bring people & brands closer to drive positive change.
Communities bring people & brands closer to drive impact

Our Approach? We call it the 3P’s. Here’s why
People
It all starts with them.
Connecting and collaborating with a diverse and intimate group of ‘interesting’ and ‘interested’ people is at the heart of our insight communities (no matter the size).
Perspectives
Diverse views form a complete picture.
Involving a diverse crowd, mixing different techniques and infusing a culture lens allows us to zoom-out and see things in perspective.
Partnership
From understanding to activation.
Our communities are a gateway for democratising insights across your business, fuelling consumer empathy, inspiration and intuition; and ultimately (or especially) impact.
Cases
Actions speak louder than words
All inspiration
Blog
Artificial intelligence
Brand trackers
Cases
Artificial intelligence
Brand trackers
Creative crowdsourcing
Mixed methods
Artificial intelligence
Consumer Connect
Research design
Customer Experience
Artificial intelligence
Artificial intelligence
ONLINE COMMUNITIES
B2B COMMUNITIES
COMMUNITIES
COMMUNITIES
COST-OF-LIVING CRISIS
CREATIVE CROWDSOURCING
COMMUNITIES
Consumer expectations
WHAT MATTERS 2023
WHAT MATTERS 2023
Sustainability
Standard Chartered
Optimising the user experience of the CardsPal app
GEN Z
CONSUMER EXPECTATIONS
What matters 2023
what matters 2023
Telenet
Ready for tomorrow’s generation?
WHAT MATTERS 2023
WHAT MATTERS 2023
WHAT MATTERS 2023
WHAT MATTERS 2023
Strategy & Activation
COMMUNITIES
CONSUMER CONNECT
INSIGHT & CREATION
Electrolux
Chilling with Electrolux and VR
Want to know more?
Just reach out!