The community casebook
A showcase of how insight communities bring your consumers front and centre.
Get a taste of our community work
From understanding emerging needs and behaviours, exploring cultural nuances, to optimising solutions and testing brand and innovation acceptance. From short term to ongoing collaborations. From including diverse profiles, involving youngsters to connecting with elderly and even your employees. Insight communities provide ample opportunities to collaborate with the people that matter to your brand.
This casebook gives you a taste of how communities help brands from across the globe do what matters. Explore how AXA Philippines, Henkel, Nike, Pernod Ricard, BBC, MultiChoice, L’Oréal, ABInbev and many others are using insight communities to bring the voice of the customer front and centre.