Insight communities
Always pioneering, never done.
We're community pioneers with 20 years of experience, now leading the next wave with digital twin communities.
Online insight communities are at the heart of what we do, we’ve been building them since day one and constantly pushing further – designing smarter communities that deliver deep human understanding and spark big ideas and bold strategies.
+2500 communities in
+75 markets for +400 brands
Three formats. One goal: deeper, smarter insight.
Our communities flex to your needs – short, mid, or long-term – while always delivering rich, human-centred insight.
Sprints
Typically run for 1-2 weeks. Designed to remove the trade offs between speed, depth and scale. Perfect for exploring early ideas, pressure-testing assumptions or exploring emerging questions.
Pop-up communities
Built for strategic depth over a few weeks to months. Ideal for deep exploration, iterative co-creation and concept refinement, guiding smarter decsiosn from insight to execution.
Embedded impact programmes
Running from several months to years, these always-on communities are built around a clear purpose. They foster deep audience connection, track evolving needs and drive continuous innovation and consumer empathy.
Powered by our proprietary technology
We built our platform ourselves. Owning it means we control every feature. It allows us to continuously adapt, innovate and shape research communities around evolving research needs.
What you can expect:
- A creative research playground, packed with tools to spark deeper exploration and engagement
- Longitudinal learning that build rich, iterative insights over time
- Fully GDPR compliant
- Pre-profiled, vetted participants for faster, more relevant and actionable insights.
- Flexible by design: tailor community length, scale globally and blend long-term members with short-term participants.
Your always on insight hub
Our communities come with an AI-powered Client Portal, your secure space to explore data, insights and reports.
It’s more than a research tool. It’s a living ecosystem that keeps insight active, accessible and connected across your teams.
Featured work
"Our 'So Healthy' community provides us with international consumer feedback and serves as L'Oréal's consumer centricity lighthouse"
Gaël Cheve, CMI Director Insights & Brands at L’Oréal Dermatological Beauty