This is a unique opportunity to hear about three best-in-class cases with global brands.  Discover how we drive positive change and innovation through consumer closeness in AI-empowered online communities.
 

Inside the Gen Z parental mind with Philips
by Angie Deceuninck 

Case study at ESOMAR Congress 2024
Dive into this myth-busting case study where Angie, our Communities Lead, harnesses consumer insights around Gen Z parenting to enhance brand relevance and engagement for Philips. 

Unveiling the power of synergy with Ricola
by Annelies Verhaeghe 
Case study at ESOMAR Congress 2024

Explore how AI, human creativity and strategic thinking unlock breakthrough ideas. As our Chief Platform Officer, Annelies leverages a suite of specialized AI assistants for different tasks, from ensuring data accuracy to sparking creative leaps.  

Closing the empathy gap with L’Oréal’s global Connect Program
by Delphine Vantomme 
Winner of Research Effectiveness Awards at ESOMAR Congress 2024

Discover how a consumer connect program has boosted consumer empathy exponentially at L’Oréal. As an expert in consumer closeness, Delphine will take you on a compelling journey of positive change through real human connection. 

Selling Insight through Live Commerce in China
by Yingying Gu , Consumer Engagement Director, Pernod Ricard and Jen Liu
Case study at ESOMAR Congress 2023

Following a comprehensive study on Moments of Consumption (MOCs) the CMI team of Pernod Ricard China faced a big challenge: how to present the insights – including 19 MOCs and 11 consumer segments – to a large and diverse group of internal stakeholders in a digestible and engaging manner? 

What to Expect 

Inspiring case studies: Learn from the best-in-class use cases 

Live Q&A: Engage with our thought leaders and get your questions answered in real-time 

Networking opportunities: Connect with like-minded professionals and industry peers during this live session

Don’t miss out on this chance to be inspired. Register today to secure your spot!